Lifelong learner, Product marketing manager, Data Analyst --- I help people and companies make successful products, ranging from courses to interactive museums and apps.
Build
Your marketing role depends less on your title and more on who signs your paycheck. From corporate relay stations to small-business chaos — here's what each size actually looks like.
Blog
Asking your audience what they want leads to content built on lies people tell themselves. Instead of polls and socially desirable responses, observe what actually engages people and write what matters to you.
Build
The real money isn't in chasing new clients—it's in the ones who already trust you. Here's how to build systems that turn one-time projects into predictable revenue.
Learn Smarter Not Harder
You've got 23 tabs open, an hour gone, and zero answers. There's a faster way—but it means changing how you search entirely.
Grow
A $2,500 Instagram post generated $12,600 in six months—not through viral reach, but strategic follow-up and a simple product lineup.
Blog
Forget content calendars and publishing schedules. Write when you're passionate, not when your plan says to — that's the difference between authentic blogging and corporate content creation.
Build
Mobile traffic dominates at 63%, yet most sites are still built desktop-first. That backwards approach is costing you conversions.
Learn Smarter Not Harder
Your brain has peak performance windows—and studying outside them is like paddling upstream. Science shows when you learn matters as much as what you learn.
Build
Attribution models don't need to be "correct"—they need to help you decide where your next $500 goes.
Blog
AI slop is everywhere, but there's a difference between using AI as a replacement and using it as a friend. The question isn't whether you use AI — it's who decides what to write about.
Build
Most freelancers track the wrong numbers and wonder why they're broke. The metrics that look impressive on dashboards rarely match the ones that actually keep your business alive.
Learn Smarter Not Harder
Your brain isn't lazy—it's wired to avoid the discomfort of learning. Here's how to outsmart it with science-backed tricks that actually work.