Build
How to Survive Crunch Time Without Burning Out Your Project—or Yourself
Crunch mode isn't a badge of honor—it's what happens when your plan dies and you're too busy scrambling to build a new one.
Aleksandr Kosenko
Lifelong learner, Product marketing manager, Data Analyst --- I help people and companies make successful products, ranging from courses to interactive museums and apps.
Build
Handling Tough Situations: How to Stand Your Ground Without Picking a Fight
Disagreements with clients don't have to end in burned bridges or burned-out freelancers. The key is knowing how to push back professionally—and protecting yourself before conflict ever starts.
Build
Why Ignoring the Problem Costs More Than You Think
Skipping problem definition doesn't save time—it wastes budget. When marketing pushes convenience while sales talks compliance, everyone loses.
Blog
Is Your Blog Dead? The Brutal Truth About Losing Passion
Your blog didn't die from neglect—it died the moment you started asking "what's my target audience?" instead of just writing.
Sleep
Early Risers: Why Your Routine May Be Harming Your Mental Restoration
Waking up at 5 AM might be sabotaging the sleep phase your brain needs most for emotional regulation and creativity.
Cope
The Honest Struggle of Losing Friends to Parenthood
Friendship breakups don't come with closure—just slowly fading group chats and calls that hurt more than silence.
Cope
The Critical Difference Between Personal Blogs and Media Projects
Your content calendar won't save you. That fourteen-page tone of voice guide? Useless here. Personal blogs and media projects play by completely different rules—and mixing them up is exactly how you lose both.
Cope
The Brutal Truth About Flexing in 2025: Pelevin's Guide
Explore Pelevin's hierarchy of social flexing in 2025—from tech bro posturing and eco-virtue to crypto worship and mental health chic. Spoiler: real growth means ditching the performance for authenticity.
Build
Actually Making Good Money in a Creative Career
The difference between six-figure tech specialists and everyone else isn't skill—it's whether clients see you as a partner or just another pair of hands.
Cope
The Brutal Truth: It's Not Your Fault You're Jobless
You're not broken. The market is. Industry data shows 60-80% fewer positions while everyone on LinkedIn pretends they're thriving.
Grow
How to Market a Boring Product: A Story About GDPR Compliance Software
A legally mandated tool nobody wants to buy. Millions of potential customers driven purely by fear of fines. Here's how we marketed it.
Build
Project Management: How to Become a Strategic Partner, Not Just a Task-Taker
The difference between a replaceable freelancer and a well-paid creative isn't talent—it's the willingness to own the chaos, not just execute tasks.