Blog
Work you love is still work
When you're on fire about something, the work comes easier—but it's still work. The difference is you don't notice the exhaustion.
Aleksandr Kosenko
Lifelong learner, Product marketing manager, Data Analyst --- I help people and companies make successful products, ranging from courses to interactive museums and apps.
Grow
The Brutal Truth About Marketing: It's a Never-Ending Loop
Unlock effective product promotion strategies for 2025. Discover how to adapt marketing techniques, test hypotheses, and leverage existing demand to ensure your product stands out in a competitive market. Elevate your marketing game now!
Manage
5 steps and 3 rules that help you stay on track and actually achieve the goals that matter to you
Master goal-setting and beat procrastination with 5 simple steps to success — chase your dreams without the stress!
Manage Habits Course
Course Wrap-Up: Key Takeaways and What to Read Next
Unlock your potential with small, daily steps! Master habit management to achieve your unique success and well-being.
Build
Portfolio vs. Client Experience: Why a "Pretty Website" Won't Make You a Wealthy Creator
Your portfolio is just a reference check—clients decide to hire you based on what others say when you're not in the room.
Cope
Why We Feel Like We Don't Matter: 5 Key Reasons and How to Fix Them
Feeling like you don't matter? Discover how to shift your mindset and find your sense of worth through connection and emotional awareness.
Grow
Unlock Your Blog's Full Potential with These 4 Business Models
Four distinct business models are hiding inside your "personal blog" — and choosing the wrong one is quietly capping your income.
Grow
How to Switch Jobs Without the Stress of Job Hunting or Guilt About Leaving Your Team Behind
You've already decided to leave—your gut knew before any pros-and-cons list. Here's how to make the move without burning bridges or landing somewhere worse.
Cope
5 Reasons Why Staying Friends With Your Ex Is Totally Fine
Hating your ex might actually mean you're not over them. Psychology shows that maintaining a friendship could be the healthier choice.
Manage Habits Course
Failed at Something? Here's How to Keep Going When You Want to Quit
Failure is part of the journey! Learn how to bounce back and keep pushing toward your goals by embracing your mistakes.
Grow
The Critical Sales Framework Freelancers Need to Master
Here's what I wish someone told me when I started selling through my blog: you need two separate skill sets. Writing content and making sales are different muscles. Most people get decent at one and...
Grow
Why Your Content Isn't Selling: The $50,000 Lesson
I spent years creating content that got compliments but never clients. People would tell me my posts were "so helpful" — and then hire someone else. The problem wasn't my expertise. It was that I'd...